Maria Haymandou’s newest blog post!
I recently came across an article about “indie books”, a new phenomenon that has been causing stirs in the literary world. Indies have been creating national and international bestsellers for authors who otherwise might have never had their works published at all.
Initially, indie books had a huge stigma; it was considered that the only reasons indie authors couldn’t get their works published was because they were just bad. But today, indie authors are changing the industry. Back in 2007, Amy Edelman created the website IndieReader, with the ambition of providing professional resources, up-to-date information and reviews for indie authors. The advances of digital publishing and indie books have made the dream of many authors – to release good books without giving away control or profits – have since become reality. The number of self-published books in 2012 rose 59 percent over 2011, growing to over 391,000 different titles.
As more and more traditional authors have left large publishing companies, new models are being created; hybrid publishers, for instance, have become increasingly popular. There is no doubt that, thanks to digital advances, indie publishing will continue to evolve. A successful indie author experiments with marketing strategies, pricing, promotion and connection. The author of the article hypothesized that as the year moves forward, more indie authors will be signing with hybrid publishers. Ultimately, readers want great books, whether they’re indie, involved with hybrid publishers or the heavy hitters.